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<span style="font-family: Arial, sans-serif;">Panda is the
part of the Google algorithm that targets low quality websites. However, there
has been some argument over the content Google treats as being low quality.
This has led to many unhappy webmasters who believe that their websites have
been incorrectly targeted. Google, maintaining secrecy of its algorithm, does
not reveal much as to what it considers as being good content. </span></div>
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Due to this, most webmasters are unsure about ranking well in the post-Panda
world. However, one can see some features of websites that benefited from this
update and reach some general tips to stay in Google's good books.<br />
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As it happens, if you have excessive ads, your page will load slower as it has
to call the advertiser's server for every single ad unit. So, improving speed
can be as simple as removing an ad block.<br />
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When placing images on your page, make sure they in JPEG format and not PNG
format, as JPEGs load faster. While videos enhance the user experience, they
also slow the loading of your page, so make sure that you have no more than one
video per page.<br />
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You can also use Page Speed Insights from Google for tips specific to
your websites.<br />
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Finally, ask yourself whether you really need to have pop-ups or funky bars on
your site - they slow the loading of the page and irritate visitors.<br />
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4. Be Social<br />
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Google has clearly stated that they use a webpage's social presence to
determine its importance. It has also stated that +1's might be used as a
signal for search rankings in the future. So, having an active community on
Facebook, Twitter and Google+ becomes an absolute
necessity.<br />
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5. Avoid thin content<br />
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There is some evidence that the Panda update penalized websites that had a lot
of "thin" content - pages that did not really provide any useful
information to visitors from the search engines.<br />
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Go through your website page by page and improve your articles. It's not just a
question of adding more words to fluff a page out - you need to add useful
information too.<br />
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6. Avoid duplicate content<br />
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The problem of duplicate content is a tough one, as content theft is exploding
across the web. A lot of scrapers will use your RSS feed to steal your entire
articles automatically. You can stop this by simply setting the feed settings
to "short" or "summary" so that even if they draw on your
feed, all they will get is the first paragraph.<br />
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7. Duplicate meta descriptions<o:p></o:p></span></div>
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Often inexperienced webmasters will hard code a meta description onto their
main template which means the same description gets shown no matter which post
on your site gets loaded. Prior to panda, Google was forgiving and usually came
up with their own descriptions instead. Post-Panda however, Google has
concluded that duplicate meta descriptions mean that someone is trying to game
their search engine.<br />
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Therefore, remove hard coded descriptions from your template, and then install
the free plugins that let you add them to individual pages. This will help you
to create unique meta descriptions for every single post and page on your site.<br />
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8. Take care not to have duplicate tag pages<br />
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Many webmasters use tag pages as a means to add some internal links to their
blog posts. However, if you have too many orphan tag pages (tag pages featuring
just one post), you can end up with a lot of tag pages that are duplicates, as
they essentially feature the same post.<br />
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Take some time to go through your site and make sure that each tag page is
unique and features a different collection of posts, so that there is no
duplication on your site.<br />
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9. Link out to other trusted websites.<o:p></o:p></span></div>
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Old School quality articles from circa 2000 always linked out to references. It
was not quite full blown academic writing with references at the bottom, but
instead hyperlinks dotted through the text so that users could click through to
find out more about any topic that was being referred to.<br />
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10. Avoid having too many affiliate links on a page.<br />
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Remember that with Panda, they got human raters to look at sites, and when the
sites were classed as good, bad and indifferent, they then analyzed the metrics
in order to profile the sites, and fed the metrics into their algorithm.<br />
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11. Poison Words<br />
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Have you ever wondered how your email provider manages to trap spam emails and
put them in the spam folder? Some of this trapping is down to blacklisted email
addresses from the sender, but the other part of the spam trap involves
scanning the text of the email and using Bayesian spam filtering to look for
"poison words". Typically these are bigrams or pairs of words that
appear frequently on spam pages (usually because the spammer has hired a lot of
cheap labor to produce the pages and their writers regurgitate the writing clichés
of the niche they are in).<br />
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Search engines also use these bigrams to detect spam. From the Panda point of
view, all Google needed to do was scan the sites their quality raters had
identified as "bad" and look for common bigrams within the text, and
then program their algorithm to hunt for them. They probably have a threshold
for the occurrence of these words - if they appear too frequently,
then they know they have a spam or doorway affiliate site.<br />
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Conclusion<br />
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The recommendations listed above entail a lot of hard work. However, the Panda
update is a signal from Google to improve and upgrade your website, and those
who do this most thoroughly are likely to rank better in the search results.<o:p></o:p></span></div>

Google Panda SEO Make your Website Panda Proof 2016, 2017

Panda is the part of the Google algorithm that targets low quality websites. However, there has been some argument over the content Google ...

Google Panda SEO Make your Website Panda Proof 2016, 2017

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